Common Mistake: Not Evaluating the Change Plan Frequently Enough
Common Challenge: Blind Spots in Execution Undermine Adoption
Quick Summary
One of the most overlooked aspects of effective change leadership is ongoing evaluation. Many change plans are developed and then left to run, without regular check-ins to assess whether they’re working. This article explores how often, how deeply, and how strategically to evaluate a change plan using the LaMarsh Managed Change™ Model.
The Challenge
Too often, change teams wait until the end, or until problems surface, to evaluate effectiveness. Without regular feedback loops, risks go undetected, resistance festers, and critical adjustments aren’t made in time.
Why It Matters
Even the best-designed change plan can fall short if it isn’t adaptable. Evaluation is how you stay aligned with business needs, stakeholder expectations, and shifting conditions.
The LaMarsh Perspective
The Managed Change™ Model encourages built-in evaluation from the very start. Monitoring isn’t a phase, it’s a continuous activity. Evaluating frequently allows change leaders to:
- Identify emerging resistance
- Validate communication and learning effectiveness
- Adjust reinforcement strategies
- Keep leaders engaged and accountable
How-To Solution: When & How to Evaluate
- Baseline at Launch
Capture current performance, behaviors, and sentiment to compare progress over time. - Weekly or Biweekly Check-Ins (Early Stage)
During implementation, pulse surveys or short interviews can surface quick feedback from impacted stakeholders. - Monthly Reviews with Sponsors
Share outcomes, stakeholder risks, and alignment updates. Use data to keep support strong and visible. - Midpoint and Post-Milestone Assessments
Evaluate adoption, behavior change, and business results. Use insights to course-correct if needed. - Post-Implementation Follow-Up
Gauge sustainability 30, 60, and 90 days after go-live. Reinforce wins and address any signs of regression.
Pro Tip
Make evaluation part of the rhythm of change, not a reaction to problems. It’s how you stay proactive, responsive, and effective.
Wrap-Up & CTA
Change plans aren’t static, they’re living tools that need regular attention. The LaMarsh Managed Change™ Model helps you evaluate early, often, and with impact.
👉 Want help building your evaluation plan? Join our next Managed Change Workshop or Connect with us to learn how we embed measurement into every phase of change.
